The Global Voice of Ethical Aesthetics & Empowered Entrepreneurship

Inspiring the next generation of medical innovators and aesthetic leaders on stages worldwide.

Jessica Cvetic, PA-C is an internationally recognized Physician Associate and founder of Citrus Aesthetics and Citrus Franchising, the first solo-provider med spa franchise focused on ethics, education, and empowerment.

She created the AWQ-10 Psychological Readiness Protocol to uphold patient safety and ethical standards in aesthetic medicine.

As the only PA on the Upneeq Speakers Bureau and a guest professor at AT Still University, Jessica shares her expertise on integrity, patient-centered care, and ethical leadership.

Jessica has spoken on global stages including AMWC Monaco, AMWC Bangkok, and in Los Angeles, addressing audiences on franchising, leadership, and female entrepreneurship.

WHY JESSICA SPEAKS

Ethics.
Empowerment.
Entrepreneurship.

  1. Ethical Aesthetics: Doing No Harm in a Profitable Industry
    How to prioritize patient safety while growing a successful aesthetics business.

  2. Female Founders & Global Leadership in Medicine
    Insights on breaking barriers, scaling businesses, and leading with confidence.

  3. Functional & Regenerative Aesthetics: The Future of Natural Beauty
    Trends and innovations that empower providers to deliver authentic, lasting results.

  4. The Citrus Effect: Franchising Ethical Aesthetic Medicine
    A step-by-step framework for building ethical, profitable med spa franchises.

  5. The Psychology of Beauty: Applying the AWQ-10 to Safeguard Mental Health
    Practical tools for assessing patient readiness and promoting long-term satisfaction.

Get Jessica’s Full Speaker Portfolio

Testimonials

  • Watching Jessica speak was a compelling experience. She commanded the stage with confidence, clarity, and authentic presence. Her presentation on franchising opportunities in the aesthetics industry was professional, purposeful, and inspiring.

    ALEX GINSBURG
    Certified Functional Nutrition Therapist

  • I was truly moved by Jessica Cvetic’s talk at the Mega Success event in Los Angeles. She shared her journey from ER medicine to aesthetics with such genuine warmth and clarity. Her ability to blend clinical insight with heartfelt purpose—helping people recover, regain confidence, and thrive—was inspiring.

    DR. ALAN BARNARD
    CEO & Co-founder, Goldratt Research Labs | Decision Scientist & Social Entrepreneur